Transcendent Films

Your Image is Our Business

Before you start, you need to set your objectives for a corporate video by asking yourself three key questions:

1. What business or organisational objective do you want the video to achieve?
2. Who is going to see it?
3. What do you want them to derive from it?

Unless you can answer these three questions authorititively, your corporate producion is going to be hampered. You need to know what you want, why you want it and what it needs to achieve.

Can I afford it?

Many businesses think a corporate video is probably outside their budget. According to a recent statement from the International Visual Communication Association (IVCA);

"...budgets for an 8 minute corporate video programme are averaging at 40K Euro a sector, and one corporate film project, completed in 2001, is rumoured to have been budgeted at over 1.000.000 UKP."

You read that right. £40,000 for an 8 minute production. So let's make this perfectly clear right from the start. You don't have to spend anywhere close to £40,000. We're here to offer you that quality of production for a fraction of the cost.

We can do this because after 13 successful years in business of working with the best, we've won many awards and know exactly how to sensibly manage a budget.

The production process

Quality requires care at each stage of the production of your video. There are four main phases in a video production:

1. Pre-production: research, scriptwriting, planning, casting
2. Production (the shoot): when the video crew, presenters and actors are on site and any computer animation production is in hand
3. Post-production: grading the shots, the first edit (the rough cut), voiceover recording, titling, graphics, compositing, and the final edit (fine cut or online).
4. Replication and Delivery Rollout: copying the video as VHS, CD, DVD, Blu-ray disc, webstream or download, plus cover design, packaging and distribution.

Pricing up the cost of a Corporate Video

There are many different types of corporate video. You can find out more about each type by clicking on the 'gallery' tab above. All our videos offer full end-to-end service including script-writing. We respect that your needs may be different and every project is considered unique each with its own challenges. The price list below is intended as a guide. For brevity, here is the list of corporate videos we make and the approximate costs to produce them:

1. Video Advert with professional voice-over (30 seconds). £390
2. Web Video with professional presenter (2 - 3 minutes). £990
3. Testimonial Video where your clients speak for you (2 - 3 minutes). £990 (1-hour shoot)
4. CEO/VIP/Chairman Video (2 - 7 minutes). £1,490 (5-hour shoot)
5. Web Marketing Video (2 minutes). £1,990 (1-day shoot)
6. Web Marketing Video+ (3 - 7 minutes). £2,990 (2-day shoot)
7. Corporate Training Video (3 - 7 minutes). £2,990 (2-day shoot)
8. Extended Marketing/Training Video (8 - 13 minutes). £3,990 (3-day shoot)
9. Feature Marketing/Training Video (14 - 20 minutes). £4,990 (3-day shoot)

Included in the cost are as follows:

- Script writing & development
- Professional Director & Camera Assistant
- Full High-Definition (HD) Camera (Canon XH-A1, Canon XF-305, Sony Z5 or Canon 5D Mark II)
- Lowel Rifa professional lighting kit (5 pieces)
- Green/Blue screen for compositing different backgrounds behind speakers
- Clip/boom microphones (Rode NTG-3 professional mics or Sennheizer radio lav mics)
- A teleprompter, so you don't need to learn your lines.

We use Adobe Production Suite CS5.5 on a 64-bit OS to professionally edit and composite your video. Our delivery includes both standard and high definition web streaming video files and menu-driven DVD master. Corporate videos include 5 DVDs along with the master. If you selected high-def for output, Blu-ray format is used.

Extras:

Costs for an extra day's shoot is approximately £950
Our professional presenters cost £350 per day where not included in the pricelist above
Professional actors and actresses (speaking role) will cost approximately £300 per day
Extras (non-speakers) cost £150 per day (if you don't want to use your staff to fill in as extras)
Animation/3D figures composited onto film: Prices vary, but on average £450 per day
Additional locations will have extra fees attached
Delivery to Blu-ray disc will carry extra fees

Contact us for more information on pricing.

Corporate Budget DVD

For those companies with tighter budgets we offer our 'budget corporate DVD' which we can create for as little as £2,450. This same high-quality service includes:

• 1. 5 minute Corporate DVD, complete with 4 copies (cheap to duplicate for additional copies)
  2. Script development support
  3. Your Team on camera explaining the message or,
  --- A professional presenter to tell your story for you (additional £350)
  4. A teleprompt so that busy people don’t have to remember lines
  5. Titling and captions that reflect your corporate image
  6. Post production for a great corporate brand look
  

To qualify for our budget corporate DVD, you need to produce your own script (up to 500 words) which Transcendent Films will proof-read for you offering email support through development.

The budget corporate DVD is a one-day shoot at your chosen location and includes a professional director and camera assistant with all kit necessary for exterior/interior shooting.

The project will be professionally edited and title-composited complete with appropriate jingle soundtrack. Output to 4 DVD copies (more copies produced at extra cost), professional corporate DVD menu and web streamable file for publishing online.

The next step

The next step is to contact us with any questions you may have and to provide us with a "video brief." The video brief:

- Allows our producer to give you an accurate costing
- Informs the scriptwriter so he can come up with creative ideas and meaningful content

One way to create the brief is to brainstorm the topic with the team you've put together in house, but you need to let us know:

• 1. Who the video is for
  2. What it has to tell them
  3. What are the key issues
  4. Where/how it will be shown
  5. Roughly how long it should be
  6. Whether you will need foreign language versions
  7. When you need it delivering

Unless it is important to do so, you don't need to tell us the style of production you are expecting. It's our job to come up with the creative solutions.

For an in-depth look into our process of putting together a corporate video, please go to the procedure page on this website.

So why not give us a try and let us share our success with you. We can save you thousands without sacrificing creativity.